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MARKETING


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MARKETING


If you want a successful, enduring business, you can't afford to overlook marketing. Whether you have a hot new enterprise, are in need of a makeover, or want to pick up sales, marketing is the key to being seen and heard! Now don't get stuck in the notion that marketing is just about newspaper ads or brochures - it is soooo much more than that! And branding is not just a logo! It is the feeling a person gets, a memory and a feeling when they think of your brand!

My job, is to show you how to use marketing to your advantage. Together we can build a strategy or plan which is centered around your needs, working within your budget, to grow your business to new heights!

• Strategic marketing
• Campaign development
• Brand development and / or management
• Project management
• Creative direction
• Communications Guide development
• Style Guide development
• Corporate identity
• Social media strategy
• Content writing
• Advertising

 

 

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GRAPHIC DESIGN


GRAPHIC DESIGN


A long, long time ago (or not so long ago depending on what age I tell you), I started my creative journey studying graphic design. It has been a great foundation in my career and I can materialise a 'look' much clearer than the average marketing specialist as I understand design in a more practical sense.

It's so important for a company to have beautiful stuff. Whether it's a logo, business stationary, company brochures or annual reports, your business will be judged on how these things look.

Graphic design is an evolving art. Like fashion, something that was 'in' a year ago, may not be in this season. It's my job to ensure your brand stands out from the crowd to be relevant, engaging and competitive!

• Logos
• Promotional collateral (stickers, packaging, pens, pads)
• Clothing
• Business stationary (business cards, letterheads)
• Electronic design (facebook banners, email signatures)
• Advertising (newspaper, magazine ads)
• Posters
• Brochures
• Signage
• Wedding / birthday invitations
• Website (look, site mapping)
• AGM reports
• Books

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PRODUCT DEVELOPMENT


PRODUCT DEVELOPMENT


Michaelangelo was a painter, sculptor, poet, engineer and architect but is more frequently referenced for his works of art. In that same analogy, I would be more famously known for my product development! All I need is a brief, time-frame and budget and you can expect an awesome product that has been articulately written, superbly designed and perfectly showcased! From start to finish, you can let me do as little or as much as you desire with confidence you will receive a high-quality resource at a great price!

• Resource development (books, reports)
• Project management
• Creative direction
• Content writing
• Graphic design
• Multi-media development / management
• Photography
• Story-boarding

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Presenting


Presenting


If there's one thing you can be sure of, it's a Samoan in front of a camera!

Years ago, I would write the scripts and direct shoots for multiple projects that would require presenters. I had used paid models, family members and work colleagues but reliability was always an issue (whether someone would freeze when the cameras started rolling). So by necessity, I started presenting.

Thankfully, I turned out to be pretty ok! And became the 'go to' person to front DVDs, live radio, educational resources and TV advertisements. I had formal training from a former BBC presenter, and have since worked on numerous jobs with clients such as TVNZ, Open Wananga and Media Works. 

This skill-set is now a very strong aspect of my portfolio and is a one-stop shop for both script writing AND presenting.